Foot Locker has announced the launch of a new apparel line, LCKR by Foot Locker.
LCKR is the bridge of sneaker and sports culture with the heritage of Foot Locker to bring a new iteration of casual wear to the market. These everyday, go-to lifestyle pieces compliment the Foot Locker customer’s existing wardrobe – particularly those who appreciate style and comfort.
The debut collection features cozy fleece sets and stylish options so consumers can tailor their look, including matching fleece pullover hoodies and tapered sweatpants. Colors include Heather Grey, Bright White and Jet Black, and are complimented by seasonal colorway options including Dusty Rose, Back Forest, Blueprint, Bombay Brown, and Bloodstone.
Gunna stars as the face of LCKR’s first collection. The rapper has had a close relationship with Foot Locker and his dedication to his community and his commitment to balancing his busy life with downtime make him the perfect representative for the line.
The collection officially releases on Wednesday, October 20th at Foot Locker stores globally and online at www.footlocker.com. Additional collections will release through the end of the year and into 2022, including the expansion into Canada.
The post Gunna Stars in Introduction Campaign of Foot Locker’s New Apparel Line appeared first on The Source.
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